Engaging stakeholders effectively is like conducting a symphony. Every instrument - or stakeholder - must be heard, understood, and harmonized to create a masterpiece. But how do you ensure that your engagement efforts hit the right notes? The answer lies in using the right stakeholder tools for engagement. These tools help you connect, communicate, and collaborate with your stakeholders in ways that are meaningful and impactful. In this post, I’ll walk you through why these

A Deep Dive into How B Corps Bridge the Gap Between Sustainability Promises and Measurable Outcomes Every brand talks about sustainability. Few actually change how people behave. In 2012, while most companies were launching green marketing campaigns, Patagonia started something different: clothing swaps in their stores. What seemed like a simple community event has evolved into one of the most sophisticated circular economy platforms in retail – Worn Wear. Today, Worn Wear is

How a beauty brand turned fair trade from nice-to-have into business-critical advantage When The Body Shop launched Community Fair Trade...

How a progressive ice cream brand turned supply chain sourcing into social justice action Most brands talk about doing good. Ben &...